MBlog 2012 Conference: Blogging in the Big Time
You’ve heard that “content is king”. You've read all the big blogs and you’re ready to dive in to the blogosphere. Maybe you’ve even conferenced in Austin, Vegas, or Toronto but you always wished you could get inspired without the plane ticket.
Finally, you can - at Manitoba’s very first blogging conference!
Whether you’re a passionate lifestyle blogger, an armchair politico, or a business communicator looking to explore the value of “content marketing”, MBlog 2012 will offer you connections, tips and tales from a network of accomplished bloggers.
You’ll learn what it takes to evolve your blog from personal pulpit to moneymaker, how blogs can connect brands and their advocates, and best practices for blogging like a rockstar.
KEYNOTE CONVERSATION WITH—wait for it—Catherine Connors
Editor of Babble (Disney Interactive) and author of TIME’s Top 25 Blogs of 2012 HerBadMother.com, Catherine will show you how to take your passion & turn it into a flourishing career. Over the years Catherine's built many successful brand affiliations and monetized the heck out of her blog. Plus, she's pretty darn funny.
Networking? We’ve got that.
Kick off the conference with a Cash Bar with cocktails and nibblies at the Winnipeg Free Press Café Friday, November 23, 5:30-7:30pm. Spa & Hotel Package door prize donated by FGH worth $400.
Local bloggers will have a chance to be real-life celebrities for an evening, and businesses looking to connect with Winnipeg’s talented bloggerazzi will have insider access to the cream of our amazing network.
Conference sessions include:
- Keynote conversation with Catherine Connors
- 15 Qualities of a Rockstar Blogger: Erica Glasier
- The importance of great blog photography: Elan Morgan
- How to Strategize your blog: Susie Parker
- Blog design primer: Kal Barteski
- Why your small business needs a blog: Susan Hurrell
- Intro to blog search engine optimization: Matthew Shepherd
- How to promote your blog: Cendrine Marrouat
Let us host you for breakfast and lunch, on Saturday, November 24 (9am-4pm) at Convocation Hall, University of Winnipeg.
Accomplished local blogger Liz Hover will be our moderator. Journalist and former editor of the Winnipeg Free Press, Margo Goodhand will be our host for the day!
Join us and learn about: Monetization, Affiliate marketing, Banner ads, Publishing, Brand sponsorship deals, Hiring brand journalists, and Blogs as “brandvertising”. See you there!
“Cendrine Marrouat is a French-born journalist, blogger, content curator, and author who currently resides in Winnipeg, Canada. She is also the founder of Creative Ramblings, a social media blog focusing on entrepreneurs and small businesses, and facilitates workshops on social media 101.
Cendrine's latest release, "The Little Big eBook on Blogging: 40 Traffic Generation Tips," is available for purchase on Amazon.”
Erica Glasier is Manager, Interactive & Social Media Engagement at United Way of Winnipeg and an interactive designer/illustrator at Tactica Interactive. She's an award-winning blogger and one of Ace Burpee's Most Fascinating Manitobans.
Erica's currently on maternity leave with her newborn twins, but will be taking a brief break from extreme motherhood to teach Interactive Media at Red River College this winter.
Brit gal Liz is the director for online at the National Screen Institute – a film and television training organization in Winnipeg. She teaches social media marketing and blogging, manages NSI’s website and programs their online short film festival.
Liz has presented workshops about the social web for many Canadian organisations and has been named one of the world’s top 125 fearless female bloggers.
Diary of a Webgal is her personal blog where she writes about the social web and might occasionally mention her dog, Sadie, whose popular blog Hi, I’m Sadie Shih Tzu won a 2010 Canadian Weblog Award. In 2012 Liz became a juror for the Canadian Weblog Awards.
Proprietor of Dotdyamic Internet Marketing and an active member of the search engine optimization and social media community in Manitoba, Matthew has been helping Manitoba businesses with technology and online marketing solutions since 2008. Matthew is the founder and former moderator of the Social Media Manitoba LinkedIn Group and Social Media Manitoba Tweetup, and a seasoned speaker on a wide range of topics related to internet marketing.
Dotdynamic provides internet marketing expertise and support for small to medium businesses who want to tap in to the ever increasing online audience to increase online business, leads and brand exposure.
Susan Hurrell came to the world of online marketing from a career in bricks & mortar retail, culminating as the Central/Western Regional Marketing/Outside Sales Manager for Chapters Indigo Books. Now the Director of Business Development for neovation corporation, and Director of Online Marketing for Modern Earth Web Design, Susan sees nothing but possibilities for businesses and organizations to extend their reach and engage new clients through all forms on online interaction via social media, and blogging. Follow her on Twitter @modernsusan
With more than 20 years experience in restaurant, retail, education and health care industries Susie Erjavec Parker launched SPARKER Strategy Group to bring businesses up-to-speed on how to integrate social media. SPARKER Strategy Group specializes in the intersection of traditional and digital/social marketing and PR. As a specialty marketer to women and families, Parker also serves as a business coach to mompreneurs and women business owners. Susie is the founder of WIN: Women | Influence | Networking—a budding networking group that promotes and connects female entrepreneurs and their businesses with referrals and recommendations. Based in Winnipeg, she travels frequently to Toronto for business and pleasure. She is a Starbucks addict and often experiences “ghost vibrations” on her left hip while talking on her iPhone.
Thanks to our sponsors!