If You Build It Will They Come?

Everyone has a great moneymaking idea for their iPhone, but in a sea of over 100,000 Apps, how will yours get noticed?

Jeff Hughes brings over 18 years industry passion as a marketer, publisher and keynote speaker. He is the author of 10 technology books and numerous trade press articles on technology and marketing topics and is the author of the upcoming Pearson Education book "iPhone Apps Marketing: Secrets to Selling Your iPhone App."

On March 25, 2010, Jeff will show you case studies for companies and applications he has helped develop iPhone marketing plans for companies that have resulted in hundreds of thousands in sales on the iTunes Store. Throughout the day he will provide step-by-step instruction on how you can achieve similar results including: how to get your app into the top 100 on iTunes how to define your app's marketing message using promos to sell your app how to conduct a pricing analysis for your app how to measure results with analytics implementing a marketing plan & calendar for your launch This presentation is ideally suited for small, medium, and big business, as well as entrepreneurs, iPhone developers, marketing departments, and ad agencies. Jeff is the developer and lead instructor for "Intro to iPhone Apps Marketing" a course that has helped hundreds of developers learn how to market their iPhone apps in a very competitive market and is a frequent contributor to popular iPhone sites including 148Apps.Biz.