GameBiz Lab | Treating Publishers like Cats
GameBiz Lab is bringing education and consulting around the business side of video games. Join us for our next event!
Join us for this program helping new and aspiring video game studio owners or anyone interested in the business of video game development.
NMM is excited to have Clara Sia share all about how you should be Treating Publishers Like Cats.
In this session, you will learn to how to:
– Make an irresistable toy (Validate your game)
– Jangle the right keys to get their attention (How to sell it/pitch)
– Act like you don’t need their love (Be prepared to self-publish)
Event Agenda:
Wed, Feb 11, 2026, 5:30 PM
Venue: NMM’s StudioLab xR, 201 Portage Avenue #c100
5:30 – 6:00 pm Doors open and networking
6:00 – 6:15 pm Welcoming remarks
6:15 – 7:15 pm Presentation by Clara Sia
7:15 – 7:45 pm Q&A
7:45 – 8:00 pm Wrap up & Event concludes
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Haven’t visited StudioLab xR before? See directions to our space here: https://www.studiolab-xr.com/directions
Speaker: Clara Sia
Clara is a game industry business and marketing strategy consultant, specializing in marketability analysis, go-to-market strategies, influencer marketing, and game pitches.
She has broad experience across studios and projects of all sizes with a special passion for indie games and self-publishing efforts. As a former senior strategist at Devolver Digital and a global PR agency prior, Clara has managed and consulted on launch campaigns of all scales for publishers and developers, reviewed thousands of pitches, signed exciting new titles, hired and trained staff, set up community teams, worked alongside international agencies, and provided mentorship for underrepresented industry hopefuls.
Clara also serves as an adjudicator on various competition and grant panels and is a GDC Summit Advisory Board member.
Join us for this free session with Clara Sia!
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New Media Manitoba is thankful to the Canada Media Fund and Ubisoft for their support of GameBiz Lab. This project is funded in part by the Government of Canada. Ce projet est financé en partie par le gouvernement du Canada.
